Live stream preview
Exclusive: GE Chief Marketing Officer Linda Boff on the next big platform
Best of Cheddar
•
12m
GE tries to stay young by always focusing on the next platform. Today that means working heavily with VR, Snapchat and Facebook. Kristen Scholer interviews Boff about the brands and publishers GE is most focused on these days.
Up Next in Best of Cheddar
-
Artists Akon and OG Boo Dirty Talk Ne...
Akon and OG Boo Dirty joins Cheddar to discuss their new business partnership and how new artists can break into the industry.
-
T-Mobile CEO John Legere - Other guys...
The CEO of T-Mobile, John Legere, stopped by Cheddar’s New York Stock Exchange set after his company reported better-than-expected Q1 earnings on Tuesday. “A lot of what allows us to blow away expectations is that the other guys don’t get it,” said Legere in a live interview on CheddarTV. “What’s...
-
CEO of Tinder Sean Rad discusses the ...
Tinder’s possibilities to expand to the non-dating space
