Customization Is King for Smoothie King
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As many brick and mortar stores die out, Smoothie King is opening its 900th location. CEO Wan King says his company's success can be attributed to one word: customization. Kim discusses how he went from franchisee to owner of the international brand. Kim attributes the company's success to serving “smoothies with a purpose.” Smoothie King has just opened its 900th location in Wappinger Falls, NY, and has a whole new line of hydration smoothies.
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