How Making TV on Facebook Is Different
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1m 50s
Michael Rourke, CEO of Hudsun Media, tells us about his company's new shows set to air on ABC and Facebook. The second season of "The Toy Box" will air on ABC in October, and "Return the Favor" recently launched on Facebook. We speak with Rourke about the differences between creating content for digital vs. television, and how he keeps track of views on two different platforms. Rourke discusses how the Facebook page for "Return the Favor" has grown by over a half a million since the show launched weeks ago.
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