Original Content Comes to Facebook
Free Clips • 1m 15s
Why are advertisers flocking to Facebook Watch? Michael Bassik, Executive President of MDC Partners, explains that agencies are ditching the linear, traditional methods of advertising and putting their money online. He also explains how Amazon is joining the Facebook/Google ad game, and why he thinks it will be a success. And in the ever-growing battle between Snap and Instagram, Jon and Michael discuss which will come out on top. Plus, the new show "Returning the Favor" on Facebook Watch is produced by MDC Partners' client, Hudsun Media. Bassik talks about how the show was made and why Mike Rowe, former host of "Dirty Jobs" is the perfect host.
Up Next in Free Clips
-
How Ending DACA Could Shake Up the Jo...
The White House has been reviewing the legislation, and the president is expected to take steps to end it. Wayne Dupree contributor to The Political Insider on how it could shake up hiring.
-
Grey Goose's Honey Deuce Cocktail Tak...
Grey Goose has been a partner of the U.S. Open for the past decade. The company has sold over a million Honey Deuces. Yann Marois, CMO and Grey Goose Global Vice President, had the drink's history.
-
How Can Silicon Valley Firms Hire Mor...
It's not just about employing women. It's also about hiring them across different departments, NEA’s Vanessa Larco says.
